The New York Times featured Grand Junction in its ’36 Hours’ travel series, according to a March 18 article by writer Cindy Hirschfeld. The piece, titled “36 Hours in Grand Junction,” highlights various attractions and notable figures from the area.
This coverage is significant as it brings national attention to Grand Junction’s local businesses, cultural sites, and natural landmarks. Such exposure can help boost tourism and support the local economy.
Hirschfeld’s article mentions several key locations and personalities, including the Grand Junction Union Depot, James Beard Award-nominated chef Josh Niernberg, the Little Book Cliffs Wild Horse Range, Fruita, Palisade, Book Cliffs, Palisade peaches, Matt and Ashley Fees Chasseur, the “Horse and Rider” sculpture by Philip Maior on Main Street, Balanced Rock, Kissing Couple rock formation, Independence Monument, Dalton Trumbo, Ute Mountain Ute Tribe, musical acts like Pigeons Playing Ping Pong and Neko Case, as well as Skyway Nordic Trails. The feature also references other businesses throughout the Grand Junction area.
By showcasing these destinations and individuals in a widely read publication like The New York Times, the article may encourage more visitors to explore what Grand Junction has to offer. Local leaders often view such media attention as an opportunity for growth within their communities.
Looking ahead, continued recognition from major outlets could further enhance Grand Junction’s reputation as a destination for travelers seeking unique experiences in Colorado.


